Convergence

6.05pm: Brett’s still at work and stuck on the desk phone.
He needs to catch his train, so picks up his mobile, clicks “Transfer Fixed Call to Mobile”, and walks out of the office...

6.09pm: Brett buys a train e-ticket using his mobile. But not soon after he gets an alert.. His train’s cancelled! Although he could easily book a taxi in 1-click, Brett decides to wait after seeing options offered to kill time..

6.22pm: Brett clicks on “Movies You May Like” and browses some of the latest releases. A movie seems interesting, so he watches the preview...

6.27pm: He loves the movie, so contacts Ken to tell him all about it and to share the preview - during their chat.They agree to watch the movie later on at Brett’s place..

6.33pm: On the train, Brett initiates the download of the movie to his home Personal Video Recorder (PVR). He accepts the High-Definition (HD) price and ready-to-watch estimated-time-of-arrival of 7:15pm.

6.36pm: Upon purchasing the movie, Brett notices a link to “Order Pizza For Tonight, Right Now!”. He accepts, and agrees on the order proposed (based on a previous order).

6.40pm: Brett contacts his spouse Sally via his presence-enabled address book. Sally left work early, so she answers on their IPTV at home. Brett fills her in on tonight’s plans & shares the preview.